Palais des Festivals et des Congrès de Cannes
CategoryFilm, Marketing, SEO/VSEO, Web site
About This Project
Show off Cannes and the quality of reception.
Win over new clients for the Palais des Festivals.
Creating the online communications concept “Welcome to Cannes”.
In the form of a web series made up of entertaining, humorous videos that elicit audience emotions, the idea is to reach a target of leisure and business travellers.
Shown through a dedicated website and accompanied by a strong online marketing campaign, we are clearly dealing with territorial and viral marketing !